• Post category:Insights & Trends
  • Reading time:5 min(s) read

HOW MUCH TIME DO PEOPLE SPEND DAILY CONSUMING MEDIA ON LIVE TV, RADIO, BLU-RAY, GAME CONSOLE, INTERNET & APPS

The time spent by US citizens over 18 consuming media has increased to more than half of a day and by almost an hour over the comparable period in 2019. How the time is allocated by device and by content consumed is presented in the report below.

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  • Post category:Case Study Analysis
  • Reading time:3 min(s) read

CUSTOMER ENGAGEMENT BEST PRACTICES FOR SHOPPING EXPERIENCE (WITH EXAMPLES)

Some examples of companies that are engaging customers in a new way for the shopping experience include IKEA with its AR-powered app, FabFitFun's online streaming and AR-powered app offerings, and Walmart with its voice-enabled ordering system.

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  • Post category:Insights & Trends
  • Reading time:8 min(s) read

WHAT ARE SOME OF THE LATEST TRENDS IN ADVERTISING, MARKETING AND REACHING CONSUMERS THAT HAVE EMERGED SINCE COVID-19 OUTBREAK?

Some marketing trends in advertising include new content marketing and digital experiences, adapting offerings and messaging to reach consumers, and diversity and inclusion.

Continue Reading WHAT ARE SOME OF THE LATEST TRENDS IN ADVERTISING, MARKETING AND REACHING CONSUMERS THAT HAVE EMERGED SINCE COVID-19 OUTBREAK?